It is such a shame that their call letters no longer even exist, but the celebration of WOR-FM continues with some more Murray The K.
Murray would do what he called "Attitude Blocks"- sets of music with a common thread tying them together.
Something I have taken to an extreme, lol!
But I do sets of music within my...I guess you'd have to call them "Attitude Series"!
Here's what resident Radio Authority Alan Sniffen had to say:
Murray the K was the guiding light for the first year. His dedication to breaking new music became a theme for the station. Murray pushed records that he believed had potential to become hits such as Ike and Tina Turner’s “River Deep, Mountain High”. While it never became a U.S. hit (it was a hit in England), WOR-FM’s dedication to playing the song did have an impact on New York record sales.
Murray the K had the highest rated FM show in New York; a 4 share on one ratings survey, a 3 on the next. This was higher than many AM shows and a terrific FM rating for New York.
It was in late winter or early spring of 1967 that I finally found a friend who had an FM Radio, and soon after, a girl who had one.
I would go over to one of their homes (I could stay later at the guy's house) and try to be a fun guest, while simultaneously listening to their radio, lol!
One night, I heard Murray or Rosko play the album version of a song I was very familiar with- it was a huge hit on AM Radio.
But I had never heard THIS!
It was more than twice as long as that hit song I knew!
I didn't even know there WAS a longer version- by the time that song was over, I felt like something was happening here and I was missing out, it blew my mind!
Songs could be more than 3 minutes long?
And still to this day I will not listen to that damn chopped up single that I had once childishly enjoyed.
WOR-FM was presenting a new kind of Rock Music, daring to do so with intelligence, and I was being carried along very willingly.
Some real memory busters in this chapter, hopefully some of those "Oh wow" moments for you!
Here's the link to tune in, turn on, but please don't drop out, at WLSO.FM: